The Stake affiliate program accepts many types of traffic, but affiliates must follow the laws and rules of their region. Common traffic types include:
- SEO (organic traffic) – Getting visitors through Google or other search engines by using keywords, writing quality content, doing on-page SEO, and building backlinks. This is a long-term strategy.
- Paid ads – Running ads on Google, Meta, YouTube, or other platforms. Affiliates pay each time someone clicks or views the ad. Ads come with many restrictions, so you must follow all policies before starting.
- Influencers – Using people with loyal followers on platforms like Instagram, YouTube, or TikTok. It works best if the influencer’s audience matches your target group.
Other traffic types like social media promotions, referral traffic, forums, blogs, email marketing, and direct traffic are also valid options.
Are there any prohibited traffic sources?
Yes. Affiliates must avoid:
- Breaking local laws and advertising standards
- Using bots, fake clicks, or misleading traffic sources
- Promoting Stake to minors
- Encouraging users to access Stake with VPNs
- Associating Stake with violent, illegal, or anti-social activities
Can I promote on Telegram, YouTube, or social media?
Yes, Stake can be promoted on platforms like Telegram, YouTube, Facebook, Instagram, and WhatsApp, but you must follow each platform’s rules:
- Telegram – Popular for gambling communities because of its open policies, but may be restricted in some countries.
- YouTube – Has strict rules on gambling ads, age restrictions, and does not allow including affiliate links in videos unless certified by Google Ads.
- Facebook/Instagram (Meta platforms) – Have their own clear restrictions for online gambling promotions. Affiliates need to comply with these rules.
Do you allow incentivized traffic?
Incentivized traffic (offering users rewards or gifts to sign up or deposit) is only allowed with written permission from Stake. Affiliates cannot provide bonuses or incentives on their own. Key things to know:
- You must get approval from Stake before offering incentives
- Incentivized traffic comes with fraud risks and may bring low-quality users
- Leads gained this way may be rejected
- Violating the rule can lead to account suspension or termination